Branding and Intellectual Property Rights Review
Details
| Contract Title: | Branding and Intellectual Property Rights Review |
| Published Date: | Jan 28, 2026 |
| Notice Type: | Notice (ContractNotice) |
| Value Banding: | High Value |
| Delivery Point: | United Kingdom |
Description:
The City is seeking to undertake a review of its branding and commercial approach, including its Intellectual Property Rights, in order to develop a strategic framework that protects the City, enhances its brand value, and identifies potential opportunities for revenue generation. The objectives are to: - Develop clarity and cohesion around the City’s brand, recognising the complexities of the organisation (internal and external facing). - Support brand and reputation management. - Enhance...