GB-London: RBGKEW1390 - Legacy Proposition Development
Details
| Contract Title: | GB-London: RBGKEW1390 - Legacy Proposition Development |
| Published Date: | Feb 27, 2025 |
| Notice Type: | Notice (CompetitiveContractNotice) |
| Value Banding: | Low Value |
| Delivery Point: | United Kingdom |
Description:
Marketing services. Royal Botanic Gardens, Kew looking for an agency or consultancy to develop a legacy marketing proposition using the outcomes of the brand extension project which is currently underway. The objective is to develop a proposition that uses RBG Kew’s new brand cause positioning and framework to grow awareness of legacy giving at RBG Kew, inspire new audiences to enquire about leaving a legacy to RBG Kew in their Will and help engage our current enquirer and intends audience. ...