United Kingdom-Birmingham: Out of Home Advertising - University of Birmingham Dubai Campus
Details
| Contract Title: | United Kingdom-Birmingham: Out of Home Advertising - University of Birmingham Dubai Campus |
| Published Date: | Apr 30, 2025 |
| Notice Type: | Award (ContractAwardNotice) |
| Value Banding: | High Value |
| Delivery Point: | United Kingdom |
Description:
The requirement is for Media resources for the execution of the Out of Home campaign, to raise brand awareness of the university's Dubai campus across Dubai with the view to support student acquisition. The preferred locations for this campaign are along Sheikh Zayad Road, particularly the interchanges by the business hub of the city (DIFC), as these locations capture a high volume of impressions and our preferred demographic. The supplier Backlite Media owns the screens on these locations and ...